Degree in Industrial Engineering, BBA in Marketing, International Marketing Programme at HEC, Executive MBA and Management Development Programme (PDD) at IESE Business School.
16 years’ professional experience, strong track defining international marketing strategies & successful history managing marketing teams. Oriented to achieve established goals – brand reputation & business results – via an accurate marketing action plan, based on KPIs and ROI.
Special focus on 360º Digital Marketing strategy & tactic plan. International market experiences at EUROPE, LATAM & USA.
13 years teaching experience on Marketing areas. 2001-2008 Barcelona University (Economics University) UB, 2008-2013 Catalonia Open University UOC. Since 2013 as a Director and Professor of “inDIGITAL” programme at ESADE and Academic Assistant of Marketing Academic Department at ESADE Business School.
Specialties: Marketing, communication, corporate reputation, digital media, business development and team management.